We are all too familiar with “trends” and “pluses”. When you have to make a decision every single day what does “new” mean to you, you know what I mean. The word new can feel a bit like a dirty word. To me, new is a noun. To a salesperson, it’s a verb. To an entrepreneur, it’s a noun.
To me, new is a word that is used so often we take it for granted. New is the word that means a new and improved version of something. It is the word that is used every time we talk about new products, new businesses, new ideas, new methods, new processes, new markets, new ways of doing things, and new ways of thinking. It is the word that represents the new and better version of something.
It is a word that is used to describe everything from a new car to a new car. I mean, it’s basically all the car companies use.